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Demand Generation Director

  • Location:

    London

  • Sector:

    Marketing & PR

  • Job type:

    Permanent

  • Salary:

    DOE

  • Contact:

    Mark Trist
  • Contact email:

    m.trist@henrrynicholas.co.uk

  • Contact phone:

    01173178103

  • Job ref:

    150700

  • Published:

    21 days ago

This is a brilliant opportunity for for somebody to work for the most awarded B2B consultancy globally, in a Demand Generation Director position. Excellent career path, the opportunity to work for some of the most interested businesses around in a highly strategic role.

The experience we need.

-B2B experience
-Ability to design and implement a demand generation strategy-
Exceptional knowledge or the intricacies of managing long and complex buyer journeys
-Strong, demonstrable experience managing PPC, LinkedIn and outbound campaigns
-Experience running campaigns and programmes that directly contributed to pipeline growth using modern marketing tools and channels
-Proven ability to maximise the potential of marketing automation
-Experience of working on the platforms, products and tools that underpin ABM marketing
-Excellent organisation skills and the ability to manage multiple priorities
-Commercial approach to delivering projects to deadlines and within budget
  
The role.

You will be running and reporting on all areas of complex data-rich marketing campaigns and will have a solid understanding of digital and marketing automation. Reporting into the Head of Growth this role will provide an opportunity to be involved in diverse and challenging projects across this global agency network.

-Proven experience in creating best in class ABM / demand / lead generation strategies for B2B clients. This might include content, social and influencer strategies
-Solid background implementing / launching campaigns across core digital channels (e.g. they must be able to walk the walk), specifically LinkedIn, Google Ads and Facebook. But you also need to think outside the box i.e. not just digital solutions
-Strong experience developing and optimising user journeys to maximise conversion of prospects and leads, this would include good working knowledge of platforms such a Marketo, HubSpot, Pardot and DemandBase etc
-An exceptional analytical brain with the ability to develop KPIs, reports and insights to inform strategies
-Presenting to clients as and when required
  
What you’ll get in return.

We are flexible on salary at this point of the process and would use a guide of £80,000 - £110,000 + benefits, we would welcome applicants to still apply if they are seeking more than this range.
  
How to apply.
  
If this sounds of interest, then please click the apply button right away!